Let us design with you to bring forth the Look and Feel of your business web identity. We will work with you to understand your business and the people who will use your web site and create a design that encourages use and provides the information on your business that you want to get out.
Look and Feel is what your page looks like and how it functions.
If you have a corporate identity such as business cards, letterhead or brochures that feature the same fonts and colors, these will be the beginning of your Look and Feel echoing the established identity of your company, and putting forth your brand.
Branding is getting the visual parts of your Look and Feel into the public's mind, associating your logo, font, colors with your business.
Multimedia can be an asset to any web site.
Your users can listen to news, information, entertainment or watch it or even interact with it.
Flash and other interactions/animations can be useful when used to demo a product, or offer step by step training. Let us help you find the best solution for your Multimedia needs.
A consistent Look and Feel is very important. A classic example of using your Look and Feel to create brand identity is Coca-Cola©. The barn advertisements that they created in countryside's across America always were painted in their signature red, and their web site today still carries this color. If you were to see a barn painted in green, you wouldn't expect to see a Coca-Cola advertisement. Their brand is that strong in the public's mind. You also wouldn't expect to see their logo in all capitol letters, or a printed font. You expect to see the cursive font in white with the two-capitol letters and the dash between on their red background. It's how you recognize Coca-Cola instantly; their consistent Look and Feel has created a very strong brand identity.
How your site functions, what buttons/images you have, how things are laid out on the pages, how your logo is featured, are all part of designing your unique Look and Feel. Consistency throughout the site and ease of use locating specific information are the key to a successful design.
Finishing First's experience with corporate and small business clients extends to a wide variety of web design including information sites with searches returning usable results, artistic sites using the latest Flash and Multimedia technologies, web standards, information architecture and concise design that gets your message across.
We pride ourselves in educating our clients in the accessibility rules and design standards of the web, and having you educate us on your business. By involving you in the design process and listening to you tell us how your business works and what your client base is really like, we are in turn able to make sure you understand the how and why of your site design. No design is done for the sake of design. There is understandable business logic incorporated into your design... your business logic.
Our design process is a commitment on both sides to make sure that your site fits the needs of your clients and works for you. This means we will listen to what you say carefully, and expect you to listen to what we say and look at the back-up documentation and white papers on why some feature/item should be done the way we propose. It is a commitment to work together to incorporate your business ideas with our expert knowledge of what's usable and effective on the web.
With the advance in Adobe Flash technology (including Flex), entire on-line applications can be rich, interactive media that enhance the users experience when used appropriately. . Don't forget your ads and highlights! Finishing First can create the right multi-media for your business including promotional CD's and corporate presentations too.
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